Press

We’re bound to ruffle some feathers

Legacy software systems don’t measure up. That’s why Goose was built from the ground up around a modern technology stack.

Download Press Kit

Goose News

Press Release

Goose Raises $13.4M in Seed Funding to Redefine how Pet Care Businesses Operate

Backed by B. Capital, First Round Capital, The 81 Collection, Imaginary Ventures, and BoxGroup to accelerate product development and expand its partnership ecosystem.

Read the Release

Exclusive: Goose raises $13.4M seed for pet care OS

Read the Article

What’s so special about Goose?

The pet care industry is evolving rapidly:

Modern consumers seek convenience. They expect real-time, self-service options like booking an Uber or hotel online—but most pet care providers still rely on outdated web forms and call centers.
Pet care facilities face growing pressure to modernize operations and increase profits. They require connected services, simple workflows, accurate reporting, and flexible, demand-based pricing solutions.

Real-time Ecommerce

Allows pet owners to book services instantly, add upsells, and explore advanced merchandising options.

Revenue Management

Enables pet care providers to maximize revenue by adjusting prices in response to demand.

Unified
Workflows

Offers a seamless experience for staff and pet owners across all services and locations.

Data-Driven
Operation

Provides customer data, marketing attribution, and performance metrics to inform smarter business decisions.

A lucky Goose? A pet named Goose?

Or perhaps an unrealistic attempt at rhyming “revenues”? We won’t give you a straight answer about why we’re called Goose, but we can tell you that we are founded by an outstanding pedigree of pet care investors and technologists.

Drew Brinkoetter

CEO & Co-Founder

Chris Tilson

Chief Customer Officer
& Co-Founder

Goose by the numbers

2022
Founded
35
Employees
13.4M
Total Funding
Seed
Last Round

Download our press kit

Download .zip file

Read the case studies

The Doghouse

Okay, we don’t actually call it that—but wouldn’t it be cool if we did?

We’re headquartered out of Chicago, IL, though we have teammates all over the world.